SM is an event design studio led by instinct, authorship, and unapologetic presence.

This is not styling. It is spatial control.

Floral form is treated as material; shaped, restrained, and composed to command atmosphere. Based in South Wales and working wherever the brief demands it, Strawberry Maple approaches events as environments to be authored, not decorated. Every decision is intentional. Every placement earns its position.

The work exists in contrast. Romance without softness. Beauty without apology. Faux florals are chosen for permanence, for their refusal to wilt, fade, or comply. They allow for precision, scale, and longevity. Shadow matters. Silence matters. Negative space is as deliberate as excess.

This is design that knows when to speak, and when to withhold.

Influenced by couture, art direction, and the quiet authority of fashion imagery, Strawberry Maple creates spaces that feel editorial, tactile, and charged. Texture against skin. Weight against light. Atmosphere that lingers. There is no nostalgia here, no borrowed sentimentality; only clarity of vision and control of outcome.

Strawberry Maple operates without handshakes, hierarchies, or borrowed credibility. It does not rely on industry approval or inherited access. The work enters distinctive spaces because it belongs there. It attracts clients who recognise confidence without explanation. This is not wedding décor. This is not trend-following.

It is authorship, presence, and a refusal to shrink; in an industry that often expects you to.